Entry Strategy Consultancy

Entry Strategy Consultancy (ESC) is meant for businesses that have already taken a positive decision about entering Indian market, and which are in the process of chalking out an actionable plan of operations in India.

While you will possess some market information from your research while taking the decision to enter India; however, to prepare a concrete roadmap of resource & investment requirements – ground level information, actual facts & accurate figures are fundamental. One has to get down to the greatest level of detail in order to have any dependable cash flow projection. Similarly, a plan is no good if not timed realistically –one of the most common errors in judgement made by companies. It happens mostly because of insufficient information & assessment of the different procedures & clearances required.

While strategic business decisions must align with your organizations’ global operations, some strategies may need review in Indian conditions. Opting for direct sale or sale through distributors, the very need, number & structure of distribution channels, geographical / product segmentation, organizational structure & reporting patterns etc. are a few strategic areas which need due planning. Besides, you may also be looking towards involving financing partners, franchises or local joint-venture partners to hedge & help your investment in India.

Our ESC package is designed to precisely address these needs; while we do all the legwork required to gather data covering all aspects of your business right to the minutest details; we compile the information together & analyze it thoroughly to produce meaningful business conclusions. Besides, we help you evaluate the possible benefits of engaging local partners in your business – & provide you a head start by arranging meetings & conferences with interested financers / joint venture partners. Besides, if you decide to sell through distribution channels – we inform, engage with potential partners and commence a communication trail – so that you may quickly decide to choose your channel partners in the implementation phase of your business.

ESC is also offered as a combination of Core Analysis Package (CAP) & customized services. Depending on your unique requirements, we also make our consultants available to work from within your organization for definite timeframes – providing you more flexibility & ease of reporting.

In a nutshell, ESC enables you to be better informed, have complete understanding, and stay in full control of your India plans; besides, you benefit by the business networks we build for you during the consultation cycle.

To discuss & evaluate benefits of MAS Entry Strategy Consultancy for your business, please contact us / request a call back using links on the right.